University Advancement

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Research Shows The ‘Intervention’ That Helps AI Boost Customer Outcomes

Three researchers from California State University, Northridge, and the University of Maine, Orono, published a study investigating the impact of chatbots on customer outcomes. Dongling Huang, Dmitri G. Markovitch, and Rusty A. Stough found that while customers still prefer human service in some contexts, there is another way to achieve just as good results: an approach that combines chatbot service “with a light touch human intervention.” -- Forbes Magazine

GLAAACC Ed Fund Provides Students With Resources For Success

The recipients included Emani Goldman (California State University, Fresno), Brooklyn Gulley (California State University, Long Beach), Briyan Aldridge (University of California, Davis), Paige Gray (California State University, Northridge), Elijah Gordon (University of California, Los Angeles), Alana Pearson (University of California, Berkeley), Sara Atkins (University of California, Irvine), and Dalila Lawrence (California State University, Long Beach). -- Los Angeles Sentinel

Project 2025 and the reversal of decades of social progress

“[Project 2025] represents a structural shift in governmental policy for the 21st century,”said Dr. David L. Horne, a professor of Africana Studies at Cal State Northridge and executive director of the Pan African Public Policy and Ethical Institute. “It represents a radical reshaping of the federal government and would severely restrict the U.S. government’s footprint in social reform and support a radical shift to supporting economic projects not concerned with, for instance, saving the environment, easing poverty or any interference with the aims and procedures of big business and finance.” -- Our Weekly Los Angeles

College Brief for July 24 | Phi Kappa Phi inducts new members from SCV

The following people recently were initiated into The Honor Society of Phi Kappa Phi, the nation’s oldest and most selective collegiate honor society for all academic disciplines: Lionel Standridge, of Santa Clarita, at Nova Southeastern University. Rosario Anna Valerio, of Valencia, at University of Southern California. Ashlyn Machado, of Valencia, at University of Southern California. Melody Song, of Valencia, at Northern Arizona University. Evelyn Enriquez, of Canyon Country, at California State University, Northridge. Erin Kroncke, of Canyon Country, at California State University, Northridge. Bailey Stoll, of Newhall, at California State University, Northridge. Stephanie Cruz Camacho, of Santa Clarita, at California State University, Northridge. Grace Weeks, of Santa Clarita, at California State University, Northridge. Zeni Fontanilla, of Canyon Country, at California State University, Northridge. Kiera Judkins Irvine, of Castaic, at California State University, Northridge. Vincent Alegrete, of Santa Clarita, at California State University, Northridge. Shawn Dettenmaier, of Santa Clarita, at California State University, Northridge. -- Santa Clarita Valley Signal

Van Hook pens retirement letter

And while COC is a community college — albeit one with 248 degree and certificate programs and two separate campuses taking up nearly a million square feet in the Santa Clarita Valley — it serves nearly 30,000 students, according to the California Community Colleges Chancellor’s Office website, close to double the average California State University’s student population and less than 3,000 fewer than nearby Cal State Northridge. -- Santa Clarita Valley Signal

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