College of Business and Economics
MKT 443. Retail Management (3)
Prerequisites: MKT 304 or consent of instructor. Passing score on the Upper-Division Writing Proficiency Exam (WPE). BUS 302 and 302L are prerequisites for BSBA majors. Retailing methods from the standpoint of the owner and manager. Buying planned stocks, inventory control, markup, accounting for stock control, pricing, style merchandising, and advertising. Emphasis on problems of retail management, including departmentation, personnel control, supervisory training, store layout, and store location.