Welcome to the David Nazarian College of Business and Economics
The College of Choice…
The David Nazarian College of Business and Economics at California State University, Northridge is dedicated to educating the leaders of tomorrow. By offering a challenging curriculum, smaller class sizes, state-of-the-art facilities, and nationally recognized programs, the College offers a truly unique educational experience. Access to prominent alumni and influential business leaders provides students the opportunity to network with and learn from successful individuals. Read More
Meet Jane Wurwand
As the co-founder and chief visionary of Dermalogica and The International Dermal Institute post-graduate training centers, Jane Wurwand is one of the most recognized and respected authorities in professional skin therapy. Under her leadership, Dermalogica has grown to be the leading professional skin care brand, used by more than 100,000 skin therapists in more than 100 countries around the world. (Read More About Jane Wurwand Here.)
CSUN and UC Riverside students from a wide variety of majors got the chance to think like a big business at a recent case competition hosted by financial services giant Goldman Sachs (GS), held in cooperation with the CSUN David Nazarian College of Business and Economics.
“CSUN is one of the most accommodating campuses we travel to,” Eddy said. “We’re thrilled with the opportunity to recruit the brightest and best from here.” Read more
CSUN alumnus John Dokes ’92 (Marketing) was the kid who was interested in everything. He became the adult who has done almost everything.
There was a point in his youth when he wanted to become a TV weatherman, and a funny thing happened. Though he’s not reporting the weather on air, he’s now the Chief Content Officer and President of the AccuWeather Network.
He also loved comic books as a kid and became an executive at Marvel. He was passionate about singing and dancing in his youth. He worked for VH1. Add to that that he is an accomplished jazz vocalist who just released his third album.
“Being around that is very inspiring,” said his best friend and fellow CSUN alumnus Kenneth Wynn. “Sometimes it grabs and inspires you (to think), ‘OK, what are you doing?’ But it doesn’t come off with any arrogance or any sort of a pompous attitude. He’s looking at you like, ‘This is what I did, and you can do it too.’” Read more
Twitter is known for its engaging content, social media activists and opinionated users that often reinforce societal trends. There are also those who use Twitter to attack.
These “angry tweeters” can have an oversized impact on a business’s brand identity, according to California State University, Northridge marketing professor Kristen Walker. Read more