Steven Loy, Ph.D. is an exercise physiologist with current emphasis on creating more visibility for the field of Kinesiology in the Public Health arena. He has developed 3WINS Fitness (formerly 100 Citizens) a student delivered FREE exercise program for the community, which has been recognized at the White House as an example of what the profession of Kinesiology can do to improve the public’s health, particularly in underserved communities. You can learn more about this program at 3winsfitness.com. The key elements of the program are Affordability, Accessibility, and Sustainability. The program is Free, in public parks, and staffed entirely by student interns and volunteers. This program is an example of his philosophy of engaging in projects that always have a minimum of 3 WINS to maximize impact … 3WINS Fitness is a win for community health, the participants, the students, CSUN, and Kinesiology. Additionally, students are taught that a key to their future is to Control Your Destiny. This program follows a history of applying exercise physiology to solve health related problems in the real world which has included the Los Angeles Fire Department, LA County Public Health, Phoenix House, El Clasificado and many other companies and institutions. The exercise and public health network developed over the years of community-oriented projects is one of the most far-reaching in Southern California.