A graphic identity represents the image and aspirations of an institution. It is the cornerstone of all communication efforts, and must be applied consistently to convey a single, clear message.
Considering the importance of our image, it is vital that we safeguard it by using our graphic identity correctly. Everyone involved in communications at California State University, Northridge has a responsibility to apply the identity in a consistent and accurate way.
This Graphic Standards Manual contains guidelines for the proper use of our identity, including 50th anniversary graphics, and it describes authorized usage for communication of all kinds. All logos are available from the Graphic Standards home page.
No exceptions to the guidelines in this manual can be made without clear, specific and written permission from the Office of Public Relations and Strategic Communications.