• 39th CSUN Assistive Technology Conference - March 18-22, 2024 at the Anaheim Marriott

    The Premier AT Conference

39th Annual CSUN Assistive Technology Conference Has Concluded

Making Words Matter: How to Write Accessible Content

The vast majority of talks about web accessibility focus on code and design, and support for assistive technology. But to fully ensure that the web is accessible, we need to make sure that our words, the essential elements that all site visitors see and interact with, are accessible and inclusive to all. Even if there is an accessible name on every component, or all elements have the correct semantics, if the words that accompany the elements aren’t carefully crafted, the experience can be less than ideal for everyone. A writer's job is to create content that is readable and provides an ideal user experience. When adding accessibility into the mix, we not only create an experience for the 80% of people usually targeted, but we can also address accessibility requirements for people with all types of disabilities, such as people with cognitive and learning disabilities, as well as those who require assistive technology. As we see with many elements of disability inclusion, writing with accessibility in mind, doesn’t only assist those who need it, but also elevates the quality of the writing and the experience for everyone. As a Senior UX writer at Wix, and an accessible content specialist on Wix's Accessibility Team, I’ll talk about how we integrated accessible writing into our writers guild book to make accessible writing a basic principle of good writing for our team of 100+ writers. I’ll also present some important take home points for how to write accessible content.  
  • Information & Communications Technology
  • Media & Publishing
  • Research & Development
  • Sales
Audience Level
Session Summary (Abstract)
The catchphrase “accessible writing” is appearing more and more on writing forums. But what is it and how can it be leveraged? In this talk, I’ll answer this and also give tips for writing accessible content that anyone can implement immediately.  
Primary Topic
Secondary Topics
  • Captions & Transcription
  • Design
  • Digital Accessibility
Session Type
General Track  


  • Tammy Salomon

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