10 Tips for Good Storytelling

Date & Time

Tuesday, March 14, 2023 - 3:20 PM PST

Location

Grand JK

Description

One of my regrets early in my career is that I didn’t share enough stories of digital accessibility successes that were happening across the organization. Over time, I have learned that great storytelling can be a creative and effective way to move teams forward, gain momentum, and make progress. In this presentation, discover practical tips for storytelling that have helped contribute to organizational improvement. Digital accessibility is equal parts art and science, it is both code and story. Encouraging teams to make improvement can be difficult when compliance is looming, but creative approaches to communication can make a big impact. Hear practical examples and lessons learned from an accessibility manager that can be used to help you communicate using impactful, lasting and effective storytelling that is accessible and inclusive. In this presentation, experience first-hand 10 effective communication practices that you can use to tell great stories and impact your audience. 1. Lead with a story. 2. PowerPoint? 3. Know your content. 4. Know your audience. 5. The medium is the message. 6. Make it accessible. 7. The hook. 8. Change it up. 9. Tell other’s stories. 10. Feedback is a gift.

Audience

Information & Communications Technology
Government
Finance & Banking
Marketing
Retail & Wholesale

Audience Level

Intermediate

Session Summary (Abstract)

Sometimes, selecting the right code snippet can be just as important as choosing the right story or metaphor for your audience, but oftentimes we ignore the latter. In this session, discover 10 effective communication strategies.

Primary Topic

Digital Accessibility

Secondary Topics

Session Type

General Track