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    The Premiere AT Conference

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Using the Black Art of Marketing to Sell Accessibility

Session Information

Session ID
EDU-081  
Date & Time
Thursday, March 14, 2019 - 11:00 AM PST  
Location
Orange County 4  

Session Description

Track/Topic
Education  
Keywords
  • Information & Communications Technology (ICT)
  • Web
  • Other
Session Type
General Track  
Abstract
A look at how classical marketing techniques can be a framework for building awareness and influencing people to embrace accessibility and inclusive design.  

Presenters

  • Stewart Hay
    Intopia
  • Andrew Arch
    Intopia

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