Plakatstil (poster style) (1900 -1930)
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  • reductive flat color poster style

  • emerged in Germany in the early 20th century.

  • “Das Plakat” was a monthly magazine (In Munich) which showcased the work of up and coming German posterists.

  • In Berlin, the movement was called “Berliner Plakat”.

  • A universal style without direct links to any specific school or artistic movement.

 

 

  • style
    • bold lettering
    • a simple central image
    • distinctive, eye-catching colors

 

 

Beggarstaffs

 

14-01

Poster for Kassama Corn Flour (1894)

Sir William Nicholson
& James Pryde

 

 

 

(This image is in the Genius Moves Book)

Hamlet (1898)

Sir William Nicholson
& James Pryde

 

A Trip to Chinatown (1899)

Sir William Nicholson
& James Pryde

 

 

Lucian Bernhard

 

14-06

Poster for Preister matches (1905)
Lucian Bernhard

Color became the means of projecting a powerful message with minimal information.

 

14-07

Poster for Stiller shoes (1912)
Lucian Bernhard

Against the brown background, dark letterforms, and black shoe, the inside of the shoe is intense red and the front of the heel is bright orange.

14-14

Poster for Manoli cigarettes(1910)
Lucian Bernhard

   

(This image is in the Genius Moves Book)

14-31

Poster for men's ready-made clothing (1908)
Ludwig Hohlwein