California State University, Northridge MPH Program
Continuing Education Workshop
Workshop Title: Cultural Assessment in Health Education and Health Promotion
This workshop will focus on design considerations when conducting cultural assessment surveys as part of a health education practitioner's formative evaluation process for designing culturally sensitive and tailored public health interventions. Practitioners representing both academic and healthcare field settings will provide participants with knowledge and skills designed to enhance their expertise in designing cultural assessment tools for the settings they work in. A practitioner panel will share their experiences in cultural assessment design, implementation and evaluation with an emphasis on what worked, barriers that were encountered, and tips for developing cultural assessment surveys. Participants will then have an opportunity to engage in an experiential exercise in which they will work in teams to develop a basic cultural assessment instrument based on a case study provided to them. Teams will then present their tools for discussion with the Workshop Presenters and other participants.
Following participation in the workshop, the participant will be able to:
List and discuss at least five elements that must be considered in the design of any survey instrument.
Identify the five major components of the Cultural Assessment Framework.
Design a basic cultural assessment instrument using a case study provided in the workshop.
Identify at least three ethical concerns when working with multicultural population groups.
7:30 - 8:30a.m. Registration check-in and continental breakfast
8:30 - 8:45a.m. Welcome and overview of the day's activities
Welcoming comments from Dr. Helen Castillo, Dean of the College of Health and Human Development.
Welcoming comments from Joy Guihama, MPH, President, MPH Alumni Association.
Workshop overview and introduction of workshop facilitators and presenters, Dr Robert Huff, Program Director, MPH Program in Health Education.
8:45 - 9:05 a.m. Survey Design Basics (Dr. Vicki Ebin)
Overview and considerations in basic survey design
Designing an instrument
Considerations and approaches to survey analysis
9:05 - 10:00 a.m. The Cultural Assessment Framework (Dr. Robert Huff)
The purpose for cultural assessment
Components of the Cultural Assessment Framework
Design considerations and challenges
Ethical concerns when working cross-culturally (Lissa Knudson, MPH Candidate)
10:00 - 10:15 a.m. Break
10:15 - 10:45 a.m. Cultural Assessment: examples from the field (Panel: Diane
Visencio, UCLA; Donna Ryan, Holy Cross Hospital; Nina
10:45 - 12:15 a.m. Designing cultural assessment instruments: an experiential exercise
Form design groups
Present exercise activities and supporting case study
12:15 - 12:30 p.m. Final comments and wrap-up (all presenters)
12:30 p.m. Questions and Answers, adjournment and posttest
For Additional Information
For additional information please contact Dr. Robert Huff at firstname.lastname@example.org
or call Dr. Huff at 818.677.2997.