Two teams from Cal State Northridge’s chapter of Beta Alpha Psi, an honorary organization for accounting students, won top honors for their recent presentations at the group’s annual Western Regional Meeting in San Diego, co-hosted by the University of San Diego and the University of Hawaii chapters.

Two teams of Cal State Northridge information systems students won first place honors at a regional competition that tested their ability to use technology to further business opportunities.

A team of Cal State Northridge marketing students have won national honors from the American Marketing Association (AMA) for developing an "outstanding" communications plan.

Cal State Northridge marketing professor Franck Vigneron, director of CSUN’s Wells Fargo Center for Small Business and Entrepreneurship, has received top honors from the Academy of Marketing Science Review (AMSR) for a research paper that describes what motivates people to consume luxury brands.

Cal State Northridge’s College of Business and Economics has been awarded a $165,000 grant from the U.S. Department of Education to advance the development of its program in international business.

Putting together a marketing plan, business plan or even coming up with advertising ideas can overwhelm a small business owner already juggling too many balls. At the same time, many university business students would jump at an opportunity to apply key concepts they learn in the classroom to real-world situations.