NOTE: The recommendations proposed here focus on content structure rather than on content display. They were used to construct a taxonomy for CSUN College Web Sites, but can be applied to departmental and administrative web sites as well.
- Structure and Organization of Content
- 1.1. Include the minimum standard set of content elements and links in all College home pages.
- 1.2. Adopt the use of the required and optional content labels for headings and links to ensure consistent presentation of information across College web pages.
- 1.3. Organize and structure content within the recommended hierarchical structure.
- 1.4. Encode content (headings, links, lists, text) following the recommended structural HTML markup (e.g., HEADING 1 used for top-level categories, HEADING 2 for the next level, etc.)
- 1.5. Adopt ADA best practices to ensure accessibility and consistency of links and URLs across web pages (see CSUN Best Practices for Web Accessibility (.doc))
- 1.6. Ensure that the content is semantically related to the category or label chosen to represent it.
- 1.7. Ensure the appropriateness of new content to be added to the College home page by determining its “specificity” to the top-level home page or its subordinate pages.
- 1.8. Adopt the use of a standard template-based header and footer to maintain CSUN “branding” and integrate all pages into the CSUN web presence. (See Appendix D for illustrations of the recommendations above as applied to a College home page archetype)
- Organization and Management of Web Pages & Naming Conventions for URLs
SEE CSUN URL Recommendations for information regarding naming conventions for folders, files and URLs.
- 2.1. Adopt a systematic approach to naming folders/directories, subdirectories, and content files. Choose filenames based on natural language and content-appropriateness.
- 2.2. Ensure that the naming conventions of URLs follow best practices for consistent encoding of names and addresses (e.g., do not use “&” (ampersand), “~” (tilde), or spaces in URLs or filenames).