CTVA

Electronic Media Management Option

Requirements for the Bachelor of Arts Degree:

CTVA - Electronic Media Management Option

  • All lower and upper division courses taken toward completion of the CTVA major must be completed with a grade of C or better.

Lower division (12 units)

  • CTVA 100 Introduction to Mass Communication Arts (3)
  • CTVA 210 Television-Film Aesthetics (3)
  • CTVA 220 Foundations of Media Writing (3)
  • CTVA 230 Fundamentals of Audio Production (3)
    or CTVA 240 Fundamentals of Video Production (3)
    or CTVA 250 Fundamentals of Film Production (3)

Upper Division (33 Units)

  • CTVA 305 History of Broadcasting (3)
  • CTVA 480 Electronic Media Management (3)
Select one of the following courses: (3 units)
  • CTVA 301 Design of Media Message (3)
  • CTVA 400 Media and Society (3)
  • CTVA 401 Mass Communications Research (3)
Select six of the following courses: (18 units)
  • CTVA 315 New Directions in Electronic Media Systems (3)
  • CTVA 362 Corporate and Instructional Media (3)
  • CTVA 384 Electronic Media Advertising (3)
  • CTVA 405 International Broadcasting (3)
  • CTVA 467 Management of Post Production for TV and Film (3)
  • CTVA 475 Audience Analysis (3)
  • CTVA 481 Network Practices (3)
  • CTVA 482 Network Program Development (3)
  • CTVA 487 Regulation of Electronic Media (3)
  • AMC 386A-Z Survey of the Entertainment Industry (3)

Additional Units:

  • Select 6 additional units in CTVA or an allied field, with the approval of an advisor, as prescribed in the official departmental advisement form for Electronic Media Management, or CTVA 494C or CTVA 494F.
  • General Education: CTVA 100 can be counted toward GE Lifelong Learning and the major.

 

  • Total Units in the Major - 45

  • General Education Units - 48

  • Additional Units - 27

  • Total Units Required for a B.A. Degree - 120