Search Google Appliance

Centers and Institutes

The COBAE maintains academic centers as resources to encourage teaching, curriculum development, and interaction between the College and the business community.
College of Business and Economics (COBAE) maintains centers and academic programs as a resource to encourage curriculum development, research, and interaction among academic disciplines.

Wells Fargo Center for Small Business and Entrepreneurship

Franck Vigneron, Director

List Advisory Board or Community Board Members:

  • Daniel Blake, Professor of Economics and Director of the San Fernando Valley Economic Research Center at CSUN
  • Richard M. Burke, President/CEO of Performance Labs, inc
  • Mary Curren, Professor of Marketing and Chair of Marketing Dept.
  • Barbara Gross, Chief of Staff and Professor of Marketing at CSUN
  • Judy Hennessey, Professor of Marketing and Associate-Dean of College of Business & Economics
  • Deborah Heisley, Professor of Marketing
  • Bill Hosek, retired faculty and previous dean of CSUN's College of Business Administration and Economics
  • Joy James, president of Joy Griffin Group
  • Richard Koffler, CEO of alelo

Mission

The WFCSBE provides hands-on educational opportunities to students while benefiting the community through service learning consulting projects, workshops, seminars and the support of relevant research.

  1. Build positive reputation for the local center in the business community.

  2. Collect and select good clients for future consulting services.

  3. Maintain our high level of service learning and consulting.

Vision

Engage more practitioners in participating in the program. Solicit the help from previous Wells Fargo Centerʼs students: in voluntary teaching such as guest speakers, reviewers, ... but also in collecting new clients for the center.

Objectives

The center is balancing academic excellence with best practice to achieve maximum success and recognition within the small business community in the San Fernando Valley.

Strategies

We are well positioned here at CSUN to capitalize on this opportunity in a vibrant small business community. We are in a position to provide not only a solid education

to our students, but also a much-needed service to the business community by helping to promote entrepreneurship in this recovering economy. We select our clients on the basis of their ability to participate actively in the process, including being available to meet with the students/consultants, and to come to a final presentation of results and recommendations.

Accomplishments

Increasing reputation of CSUN in the community is creating an halo effect on the WFCSBE: CSUNʼs 50 years anniversary celebration, new PR/Marketing dept., Art Center, ...